slychiu
Administrator
Joined: | Saturday Apr 29th, 2006 |
Location: | Singapore |
Posts: | 5498 |
Status: |
Offline
|
back to top
|
"Builders and Architects in Australia are missing out on millions in profits are they don't have a clue about home automation. In fact most are so dumb about technology that they struggle to understand a computer.
Just how far Australia is behind the rest of the world in the home automation industry is not known as very few people give a stuff about collecting numbers. The housing market may be struggling, but consumer electronics overseas is booming with front line builders and architects taking a big share of the pie because they are actually scoping and recommending home automation technology.
In Australia most builders don't give stuff whether technology is built into a property. All they want to do is make margin on bricks, concrete, timber and plumbing. In fact most builders I have met in the last 12 months struggle to understand a computer let alone home automation. And most have not got a clue as to how to go about partnering with a system integrator or CEDIA member. To them home automation is something that hangs off the end of a piece of electrical cable and that's why a great deal of them turn to electricians to attempt to scope and install home automation technology. The only problem is that most electricians don't have a clue what to do outside of a Clipsal packet when it comes to configuring intelligent home automation technology. Most have little understanding of distributed audio or getting a great performance out of a TV screen or configuring sophisticated software that drives a whole house system.
They do know how to deliver Clipsal gear because Clipsal are keen to preserve the electrical channel to sell their bottom end home automation solutions spanning distributed audio and wireless lighting. So they keep pumping up electricans to believe that they are the front line for home automation. The only victim of this is the consumer who has taken the word of an electrican who nine times out of ten is nowhere to be found when the customer has lousy sound or poor network gaming or a lousy TV picture.
A new study from the Consumer Electronics Association (CEA) and the National Association of Home Builders in the USA reveals just how far the home automation industry in Australia is behind the USA but more alarmingly it reveals just how much business builders and architects are missing out on because they do not have a clue about home technology.
In the USA 62 percent of builder report hiring a custom integrator, compared to only 34 percent of builders who using these specialists three years ago. Builders still employ security installers (65 percent) and electrical contractors (63 percent) in large numbers too."
For the full article, go to http://www.smarthouse.com.au/Automation/Industry?Article=/Automation/Industry/J6B9K9J5
|